Antaletriangle - good discussion of a serious problem. I think the incremental technique used in the experiments is important, as is the "good reason" for doing the bad thing, and the trusted authority figure. Put together with weak minds they provide a powerful means of control.
There are many examples of creeping negativity in our society - from increasingly violent and erotic "entertainment" to loss of civil liberties. We are slip sliding away.
Oh, and please check the link to your book at the bottom of the page - it doesn't work for me. I would like to take a look at it. Edit: found it here:
Spam Filters for Your Brain.